
The Modular Product Framework
The Modular Product Framework (MPF) is our approach to creating amazing products. Each module in the framework represents a critical building block that has a direct influence on the final outcome—and each one builds upon the previous.

Our framework evolved from years of experience in product management and product design. At a high level, it’s a “checklist” that reflects what we’ve seen work on three levels:
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Clarifies the product concept, how it provides unique value, and who benefits.
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Explores potential solutions, then gets focused on requirements and objectives.
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Uses an agile process that prioritizes communication and embraces change.

Your Product Partner
The Modular Product Framework is not just how WE create products, but it’s how we can help YOU achieve success with your product. We offer services that correspond to each module in the framework, as well as packages containing our most popular modules.
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How can we help?
Explore our services and packages.
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Improve product performance with an analysis of your user experience.
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Understand and articulate the value your product provides for users.